Christmas
A festive centrepiece
Giant walk-in snow globes and festive attractions for the town square or a Christmas lights switch-on.
Visit globehire.co.ukFor councils, BIDs and town-centre partnerships
Bring your high street back to life.
Give residents a reason to come into town, and visitors a reason to stay and explore. We help events officers and BID managers plan attractions and trails that get people talking.
Sound familiar?
Footfall doesn't look after itself.
01
People pass through, not around
Visitors head to one street and leave. A trail or attraction can draw them into the parts of town they usually miss.
02
Something for everyone
Residents, families and visitors from further afield all want different things. The right mix gives each of them a reason to come.
03
Lots of partners, one plan
Councils, BIDs, traders and venues all have a say. A clear plan from the start makes the conversation easier.
Picture this
What could happen in your town?
Attractions from across the Spotted Frog family that could suit a square, a high street or a park. We'd talk through what fits your spaces.
Summer
The seaside comes to town
A pop-up beach experience that turns an open space into a summer destination.
Visit popupbeach.co.uk
Weekends and holidays
Crazy golf on the high street
Pop-up crazy golf courses that families and friends can play together.
Visit crazygolfevents.comPhotographs show the attractions themselves, not past client events.
Trails
Get people exploring every corner.
A trail gives visitors a route through the town centre, so more streets, shops and spaces get seen. It can run alongside an attraction or on its own.
Bring people in
Give people a reason to come into town at a particular time of year.
Spread the visit
Encourage visitors to explore more of the area.
Bring people together
Give local people something to take part in together.
Mark the season
Easter, the summer holidays, Halloween or Christmas.
Getting started
Three steps from idea to plan.
- 1
Tell us the basics
Your town, the spaces you have in mind and the dates you're looking at. A rough idea is enough.
- 2
Talk through ideas
We look at which attractions or trails could suit your spaces and audience, and talk them through with you.
- 3
Firm up the details
Permissions, access, power, paperwork, availability and cost — worked out together before anything is agreed.
Helpful to have to hand (but not essential)
- The town and spaces
- Who you want to reach
- What it's for
- Dates you're considering
- One space or several
- Other activity planned
- Approvals you know about
Want more detail first? Read our guide to planning a town-centre trail
What would get your town talking?
Tell us about your town and the dates you have in mind. We'll come back to you to talk through what could work.